Managing Campaign Scripts

Managing Campaign Scripts

Campaign Scripts

Scripts help agents follow a consistent conversation flow during calls. They ensure accurate messaging, improve agent confidence, and maintain quality standards across campaigns.

Step 1: Open the Scripts Tab

From the Campaigns module, click on the Scripts tab in the top navigation bar.
This section allows you to view, create, and manage all scripts associated with a campaign.



Step 2: Review the Script List

On the Scripts page, you can view all available scripts with the following details:
Date – When the script was created
Name – Script title (e.g., Demo Campaign Script)
Type – Script type (e.g., Preview)
Content – View option to see the script details
Actions – Edit option to modify the script
You can also:
Click Overview to preview the script content
Click the  Edit icon to update an existing script
Reviewing scripts ensures agents use the correct and most up-to-date messaging during calls.


Step 3: Add a New Script

Click the + Add Script button located in the top-right corner of the page.
Adding scripts allows you to define call flows for different campaign objectives or scenarios.



Step 4: Enter Script Details
In the Add Script screen:
Enter a Script Name
Select the Script Type (e.g., Preview)
Add the Script Content that agents will follow during calls

Clear and well-structured scripts help agents deliver consistent, professional conversations.


Step 5: Save the Script
Click Save to add the script to the campaign, or Cancel to discard changes.
Saving the script makes it immediately available for agents during live campaigns.


Notes
Notes & Best Practices
Use clear and simple language in scripts to help agents read and respond naturally.
Avoid overly long scripts; break content into logical sections.
Regularly review and update scripts to reflect changes in products, offers, or compliance requirements.
Scripts marked as Preview are intended for reference and guidance during calls.

1. What is the purpose of campaign scripts?
Scripts guide agents through calls to ensure consistent messaging and better call outcomes.

2. Can I edit a script after creating it?
Yes, scripts can be edited at any time using the edit icon.

3. Can multiple scripts exist in one campaign?
Yes, you can create multiple scripts for different call scenarios.

4. Are scripts mandatory for agents?
Scripts serve as guidance. Agents can refer to them while maintaining a natural conversation flow.


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